The argument in favor of using filler text goes something like this: If you use real content in the Consulting Process, anytime you reach a review point you’ll end up reviewing.
The company Kleidaras Varvaridis did not have its own website and wanting to have an online presence, the client turned to Digital Labs to create a website.
More specifically, he asked for a website where the services and products he offers, as well as his contact details, would be presented in a beautiful way. In addition, he asked us to promote the website through Google ads and social media. As the company did not have its own logo, we were tasked with creating it and using it as a basis for building a strong visual identity.
The Results
We created a custom website in Greek, using a headless architecture based on WordPress.
Specifically, we chose Headless WordPress CMS to offer the client an easy to manage website with fast loading speed. Applying the latest technologies (React, Gatsby), we built a front-end system for a website with all the latest features (responsive design, offline navigation, excellent performance in Google’s Core Web Vitals). Finally, we optimized the website technically to make it more search engine friendly, applying SEO best practices.
Also, in the context of our cooperation with Kleidaras Varvaridis, we provided copywriting services for the writing of the website’s texts.
The copywriting services further enhanced the website’s search engine optimization, increasing its organic traffic.
Consequently, thanks to the modern practices and tools we used, we achieved a huge increase in organic results, outperforming the competition in the first quarter, resulting in a 300% increase in requests.